ARTICLE

ANALYZING THE PREVALENCE OF NUCLEAR FAMILY STRUCTURE IN PAKISTANI SOCIETY EXPOSURE TO DRAMATIZED ENTERTAINMENT AND CULTIVATION PROCESS

04 Pages : 35-56

http://dx.doi.org/10.31703/gmcr.2021(VI-IV).04      10.31703/gmcr.2021(VI-IV).04      Published : Dec 2021

Analyzing The Prevalence Of Nuclear Family Structure In Pakistani Society: Exposure To Dramatized Entertainment And Cultivation Process

    In the light of the cultivation theory of cultural indicators,this Research paper investigates and examines the first and second-order effects of cultivation on Nuclear Family structure due to higher and overall exposure of dramatized entertainment content. Findings at the preliminary level indicate that the higher the exposure to dramatized entertainment, the higher the perceptions of its audience towards the prevalence of nuclear family structures in Pakistani society will be cultivated. However, the second-order effect of cultivation regarding the phenomenon under investigation could not be found.While the aforementioned phenomenon is under explored yet in very cultural settings of Pakistan, therefore this study provides basic theoretical avenues to future research in this field of cultivation.

    Cultivation theory, Drama industry, Entertainment, Nuclear Family
    (1) Ali Nisar
    International Islamic University, Islamabad, Pakistan
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Cite this article

    APA : Nisar, A. (2021). Analyzing The Prevalence Of Nuclear Family Structure In Pakistani Society: Exposure To Dramatized Entertainment And Cultivation Process. Global Mass Communication Review, VI(IV), 35-56. https://doi.org/10.31703/gmcr.2021(VI-IV).04
    CHICAGO : Nisar, Ali. 2021. "Analyzing The Prevalence Of Nuclear Family Structure In Pakistani Society: Exposure To Dramatized Entertainment And Cultivation Process." Global Mass Communication Review, VI (IV): 35-56 doi: 10.31703/gmcr.2021(VI-IV).04
    HARVARD : NISAR, A. 2021. Analyzing The Prevalence Of Nuclear Family Structure In Pakistani Society: Exposure To Dramatized Entertainment And Cultivation Process. Global Mass Communication Review, VI, 35-56.
    MHRA : Nisar, Ali. 2021. "Analyzing The Prevalence Of Nuclear Family Structure In Pakistani Society: Exposure To Dramatized Entertainment And Cultivation Process." Global Mass Communication Review, VI: 35-56
    MLA : Nisar, Ali. "Analyzing The Prevalence Of Nuclear Family Structure In Pakistani Society: Exposure To Dramatized Entertainment And Cultivation Process." Global Mass Communication Review, VI.IV (2021): 35-56 Print.
    OXFORD : Nisar, Ali (2021), "Analyzing The Prevalence Of Nuclear Family Structure In Pakistani Society: Exposure To Dramatized Entertainment And Cultivation Process", Global Mass Communication Review, VI (IV), 35-56
    TURABIAN : Nisar, Ali. "Analyzing The Prevalence Of Nuclear Family Structure In Pakistani Society: Exposure To Dramatized Entertainment And Cultivation Process." Global Mass Communication Review VI, no. IV (2021): 35-56. https://doi.org/10.31703/gmcr.2021(VI-IV).04