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- Idemudia, E.C, Raishanghani, M.S., et al (2017). The Effects of Gender On Social Media Adoption . Conferance paper. https://aisel.aisnet.org/amcis2017/SocialComputing/Presentations/15/
- Iyengar, R., Han, S., Gupta, S. (2009).Do Friends Influence Purchases in a Social Network? Harvard Business School Marketing Unit Working Paper No. 09-123, Available at SSRN: https://ssrn.com/abstract=1392172 or http://dx.doi.org/10.2139/ssrn.1392172
- Mitchell. M. & Kan. L. (2019) Digital Technology and the Future of Health Systems, Health Systems & Reform, 5(2), 113-120, DOI: 10.1080/23288604.2019.1583040
- Moreira, E.D. , Kim S.C., Glasser, D., Gingell, C.(2010).Sexual activity, prevalence of sexual problems, and associated help-seeking patterns in men and women aged 40-80 years in Korea: data from the Global Study of Sexual Attitudes and Behaviors. Journal of Sexual Medicine, 2(3), 201-211. https://doi.org/10.1111/j.1743- 6109.2006.00210.x
- Nasir. S., Prakash, V.,& Mateen. H. (2012). Social Media and Buying Behavior of Women in Pakistan toward Purchase of Garments. Article. 61-69. https://ro.uow.edu.au/dubaipapers/414
- Newman, W.L. (2014). Social Research methods: Qualitative and quantitative approaches. USA: Pearson Education Limited
- Raacke, J., Bonds-Raacke J., (2008) MySpace and Facebook: Applying the Uses and Gratifications Theory to Exploring Friend-Networking Sites, CyberPsychology & Behavior, 11(2) 169- 74.
- Ruggiero, T.E. (2010). Uses and Gratifications Theory in the 21st Century, Mass Communication and Society, 3(1), 3-37, DOI: 10.1207/S15327825MCS0301_02
- Senecal, S., Nantel, J., (2004). The impudence of online product recommendations on consumers' online choices, Journal of Retailing, 80 159-169
- Alam, S. S., Yeow, P. H. P., & Loo, H. S. (2011). An Empirical Study on Online Social Networks Sites Usage: Online Dating Sites Perspective. International Journal of Business and Management 6(10). 10.5539/ijbm.v6n10p155
- Avasthi, A., Kaur, R., Prakash, O., Banerjee, A., Kumar, L., & Kulhara, P. (2016). Sexual behavior of married young women: a preliminary study from north India. Indian journal of community medicine : official publication of Indian Association of Preventive & Social Medicine, 33(3), 163-167. https://doi.org/10.4103/0970-0218.39677
- Barker. V.,(2009) Older Adolescents' Motivations for Social Network Site Use: The Influence of Gender, Group Identity, and Collective Self-Esteem. Cyber psychology & Behaviour. 12(2). 209-213. https://doi.org/10.1089/cpb.2008.0228
- Boyd, D. M.; Ellison, N.B., (2007) Social Network Sites: Definition, History, and Scholarship, Michigan State University.
- De Vries, D.A., Peter, J., Nikken, P. et al. The Effect of Social Network Site Use on Appearance Investment and Desire for Cosmetic Surgery Among Adolescent Boys and Girls. Sex Roles 71, 283-295 (2014). https://doi.org/10.1007/s11199-014-0412-6
- Fischer. E., & Reuber. A. R. (2011).Social interaction via new social media: (How) can interactions on Twitter affect effectual thinking and behavior? Journal of Business Venturing. 26(1). 1-18 https://doi.org/10.1016/j.jbusvent.2010.09.002
- Gavin, H. (2008). Thematic analysis. In Understanding research methods and statistics in psychology (pp. 273-281). SAGE Publications Ltd, https://www.doi.org/10.4135/9781446214565
- Halder. D., & Jaishankar. K. (2009) Cyber Gender Harassment and Secondary Victimization: A Comparative Analysis of the United States, the UK, and India, Victims & Offenders, 6(4), 386-398, DOI: 10.1080/15564886.2011.607402
- Idemudia, E.C, Raishanghani, M.S., et al (2017). The Effects of Gender On Social Media Adoption . Conferance paper. https://aisel.aisnet.org/amcis2017/SocialComputing/Presentations/15/
- Iyengar, R., Han, S., Gupta, S. (2009).Do Friends Influence Purchases in a Social Network? Harvard Business School Marketing Unit Working Paper No. 09-123, Available at SSRN: https://ssrn.com/abstract=1392172 or http://dx.doi.org/10.2139/ssrn.1392172
- Mitchell. M. & Kan. L. (2019) Digital Technology and the Future of Health Systems, Health Systems & Reform, 5(2), 113-120, DOI: 10.1080/23288604.2019.1583040
- Moreira, E.D. , Kim S.C., Glasser, D., Gingell, C.(2010).Sexual activity, prevalence of sexual problems, and associated help-seeking patterns in men and women aged 40-80 years in Korea: data from the Global Study of Sexual Attitudes and Behaviors. Journal of Sexual Medicine, 2(3), 201-211. https://doi.org/10.1111/j.1743- 6109.2006.00210.x
- Nasir. S., Prakash, V.,& Mateen. H. (2012). Social Media and Buying Behavior of Women in Pakistan toward Purchase of Garments. Article. 61-69. https://ro.uow.edu.au/dubaipapers/414
- Newman, W.L. (2014). Social Research methods: Qualitative and quantitative approaches. USA: Pearson Education Limited
- Raacke, J., Bonds-Raacke J., (2008) MySpace and Facebook: Applying the Uses and Gratifications Theory to Exploring Friend-Networking Sites, CyberPsychology & Behavior, 11(2) 169- 74.
- Ruggiero, T.E. (2010). Uses and Gratifications Theory in the 21st Century, Mass Communication and Society, 3(1), 3-37, DOI: 10.1207/S15327825MCS0301_02
- Senecal, S., Nantel, J., (2004). The impudence of online product recommendations on consumers' online choices, Journal of Retailing, 80 159-169
Cite this article
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APA : Toor, S. I., Shami, S., & Chughtai, Y. (2020). Digital Revolution and its Impact on Working Women of Pakistan. Global Mass Communication Review, V(IV), 161-171. https://doi.org/10.31703/gmcr.2020(V-IV).12
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CHICAGO : Toor, Shazia Ismail, Savera Shami, and Yasir Chughtai. 2020. "Digital Revolution and its Impact on Working Women of Pakistan." Global Mass Communication Review, V (IV): 161-171 doi: 10.31703/gmcr.2020(V-IV).12
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HARVARD : TOOR, S. I., SHAMI, S. & CHUGHTAI, Y. 2020. Digital Revolution and its Impact on Working Women of Pakistan. Global Mass Communication Review, V, 161-171.
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MHRA : Toor, Shazia Ismail, Savera Shami, and Yasir Chughtai. 2020. "Digital Revolution and its Impact on Working Women of Pakistan." Global Mass Communication Review, V: 161-171
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MLA : Toor, Shazia Ismail, Savera Shami, and Yasir Chughtai. "Digital Revolution and its Impact on Working Women of Pakistan." Global Mass Communication Review, V.IV (2020): 161-171 Print.
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OXFORD : Toor, Shazia Ismail, Shami, Savera, and Chughtai, Yasir (2020), "Digital Revolution and its Impact on Working Women of Pakistan", Global Mass Communication Review, V (IV), 161-171
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TURABIAN : Toor, Shazia Ismail, Savera Shami, and Yasir Chughtai. "Digital Revolution and its Impact on Working Women of Pakistan." Global Mass Communication Review V, no. IV (2020): 161-171. https://doi.org/10.31703/gmcr.2020(V-IV).12