ARTICLE

SOCIAL MEDIA AND RELIGIOUS MINORITIES ANALYZING THE USAGE OF FACEBOOK GROUPS AMONG CHRISTIAN MINORITY TO HIGHLIGHT THEIR ISSUES IN PAKISTAN

10 Pages : 117-132

http://dx.doi.org/10.31703/gmcr.2021(VI-I).10      10.31703/gmcr.2021(VI-I).10      Published : Mar 2021

Social Media and Religious Minorities: Analyzing the Usage of Facebook Groups among Christian Minority to Highlight their Issues in Pakistan

    The issues of religious, ethnic and racial minorities are one of the major problems in modern democratic states where the majority governs. The article finds out the role of religious Facebook groups in highlighting the issues of the Christian minority. The objectives were to observe the reasons of participation, level of dependence and the nature of effects of online discussions of Facebook groups on the Christian community. Uses and gratification theory was applied to understand that how new technologies in media are used to gratify the needs of marginalized communities in a pluralist society. Data was collected through a survey method from the Christian minority, which was Facebook users and members of Facebook religion. The findings of the study revealed that usage of Facebook Groups is motivating the Christian community towards the solution of their problems; there is an association between usage of Facebook groups and awareness level regarding social issues among the Christian community.

    Facebook Groups, Christian minority, usage, issues, Pakistan
    (1) Sumera Batool
    Assistant Professor, Department of Mass Communication, Lahore College for Women University, Lahore, Punjab, Pakistan.
    (2) Saba Sultana
    Lecturer, Department of Mass Communication and Media, University of Narowal, Punjab, Pakistan.
    (3) Sana Tariq
    MS Fellow, Depart of Mass Communication, Lahore College for Women University, Lahore, Punjab, Pakistan.
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Cite this article

    APA : Batool, S., Sultana, S., & Tariq, S. (2021). Social Media and Religious Minorities: Analyzing the Usage of Facebook Groups among Christian Minority to Highlight their Issues in Pakistan. Global Mass Communication Review, VI(I), 117-132. https://doi.org/10.31703/gmcr.2021(VI-I).10
    CHICAGO : Batool, Sumera, Saba Sultana, and Sana Tariq. 2021. "Social Media and Religious Minorities: Analyzing the Usage of Facebook Groups among Christian Minority to Highlight their Issues in Pakistan." Global Mass Communication Review, VI (I): 117-132 doi: 10.31703/gmcr.2021(VI-I).10
    HARVARD : BATOOL, S., SULTANA, S. & TARIQ, S. 2021. Social Media and Religious Minorities: Analyzing the Usage of Facebook Groups among Christian Minority to Highlight their Issues in Pakistan. Global Mass Communication Review, VI, 117-132.
    MHRA : Batool, Sumera, Saba Sultana, and Sana Tariq. 2021. "Social Media and Religious Minorities: Analyzing the Usage of Facebook Groups among Christian Minority to Highlight their Issues in Pakistan." Global Mass Communication Review, VI: 117-132
    MLA : Batool, Sumera, Saba Sultana, and Sana Tariq. "Social Media and Religious Minorities: Analyzing the Usage of Facebook Groups among Christian Minority to Highlight their Issues in Pakistan." Global Mass Communication Review, VI.I (2021): 117-132 Print.
    OXFORD : Batool, Sumera, Sultana, Saba, and Tariq, Sana (2021), "Social Media and Religious Minorities: Analyzing the Usage of Facebook Groups among Christian Minority to Highlight their Issues in Pakistan", Global Mass Communication Review, VI (I), 117-132
    TURABIAN : Batool, Sumera, Saba Sultana, and Sana Tariq. "Social Media and Religious Minorities: Analyzing the Usage of Facebook Groups among Christian Minority to Highlight their Issues in Pakistan." Global Mass Communication Review VI, no. I (2021): 117-132. https://doi.org/10.31703/gmcr.2021(VI-I).10