Effects of Horror Movies on Psychological Health of Youth
The current study is an explanatory study on the effects of watching horror movies on the psychological health of teenagers in the city area of Faisalabad. Researchers tried to explain the mental health and psychological problems like phobias, nightmares, sleep disorder, harsh behavior etc., in teenagers and their preferences of movies watching. The study explains that the majority of teenagers ar ...Read More - Download PDF
1-Irem Sultana Assistant Professor, Department of Mass Communication, Government College University, Faisalabad, Punjab, Pakistan.2-Arshad Ali Assistant Professor, Center for Media and Communication Studies, University of Gujrat, Gujrat, Punjab, Pakistan.3-Ifra Iftikhar Associate Professor, Lahore Garrison University, Lahore, Punjab, Pakistan.
Media as an Instrument of Hybrid Warfare: A Case Study of Pakistan
This paper aims to analyze the role of media as an instrument of Hybrid warfare to shape public opinion and to see its impact on different organs of state. 21st Century dawned alongside an emerging form of warfare called Hybrid Warfare, one which in its nature and character is remarkably diverse and whose scope extends beyond conventional elements of war, that is to say, domain, adversary, objecti ...Read More - Download PDF
1-Haseeb Ur Rehman Warrich Associate Professor, Department of Arts & Media, Foundation University Islamabad, Pakistan. 2-Muhammad Waqas Haider MA Conflict Resolution and Peace Studies, Lancaster University, United Kingdom.3-Tahir Mahmood Azad Visiting Research Fellow, Centre for Science & Security Studies (CSSS), War Studies Department, King’s College London.
Hybrid Warfare, Media, Social Media, Perception, Pakistan
Social Responsibility of Media in Pakistan: Exploring the Audience Perception
Media has some fundamental regulations, laws and
ethics along with social responsibility to ensure the privacy of the
public. Pakistani media is usually considered to be lacking in abiding
by such responsibilities. This article aims to investigate that to what
extent Pakistani media is socially responsible. It further explores
audience perception regarding the erosion of culture through
inap ...Read More - Download PDF
1-Shahid HussainAssistant Professor, Department of Mass Communication, Allama Iqbal Open University, Islamabad, Pakistan.2-Qasim ShukkarDepartment of Media Studies, Bahria University, Islamabad, Pakistan.3-Farrukh ShahzadAssistant Professor, Department of Media Studies, Bahria University, Islamabad, Pakistan.
Social Responsibility, Media Outlets, PEMRA, Media Ethics, Sensationalism, Political Economy of Media
Digital Ascendancy and Madrasah Education: The Influence of Media Technology on the Life-worlds of Female Madrasah Students
The present research explores the phenomenological
reflections on the everyday life of madrasah students to comprehend
their life-worlds in the context of growing media technology in
Pakistan and how religious personalities on media influence the lifeworlds of madrasah students? This ethnographic research was
conducted in Ahl-e-Hadith Madrasah, located in Rawalpindi. The
research design emplo ...Read More - Download PDF
1-Muneeba Khusnood Department of Anthropology, Fatima Jinnah Women University, Rawalpindi, Punjab, Pakistan.2-Muhammad Bilal Head, Department of Anthropology, Fatima Jinnah Women University, Rawalpindi, Punjab, Pakistan.3-Tasmia Jahangir Lecturer, Department of Anthropology, Fatima Jinnah Women University, Rawalpindi, Punjab, Pakistan.
Madrasah, Media, Islam, Life-Worlds, World Views, Everyday Life
Coverage of Political News in Tweets of International News Agencies: A Comparative Analysis of World-Systems Countries
This article attempts to study the flow of political news
in tweets of four international news agencies: AP, AFP, Reuters and
Xinhua, for 7 years from 2010 to 2016. Theoretically, the study takes
its roots from the World System Theory of Immanuel Wallerstein.
We used the content analysis method and examined the coverage of
political news about 15 world countries (five core countries, five
se ...Read More - Download PDF
1-Muhammad Usman Saeed Lecturer, Department of Media and Communication, University of Management and Technology, Sialkot Campus, Punjab, Pakistan.2-Mudassar Hussain Shah Assistant Professor, Department of Communication and Media Studies, University of Sargodha, Sargodha, Punjab, Pakistan.3-Raza Waqas Ahmad PhD Scholar, Department of Media and Communication Studies, International Islamic University, Islamabad, Pakistan.
Political News Coverage, News Tweets, World System Theory, International News Agencies
Printed Versus Electronic Books: Uses and Preference of Mass Media Students in Lahore
This study is an exertion to determine the preference of university students regarding the usage of electronic books. Postulates of displacement theory were applied to find out the reasons behind students’ adoption of online mode of reading and its effects on learning outcome. The study has examined that if the printed books will be totally replaced by the electronic version or not. A sample of ...Read More - Download PDF
1-Shazia Ismail Toor Assistant Professor, Institute of Communication Studies, University of the Punjab, Lahore, Punjab, Pakistan. 2-Ayesha Ashfaq Associate Professor, Institute of Communication Studies, University of the Punjab, Lahore, Punjab, Pakistan.3-Muqaddas Ilyas Institute of Communication Studies, University of the Punjab, Lahore, Punjab, Pakistan.
Impact of Islamabad Traffic Police FM Radio in Adoption of Road Safety Measures among Drivers
Islamabad Traffic Police FM 92.4 radio station is specifically
designed to create road safety awareness along with entertainment for
drivers of Islamabad, the capital of Pakistan. This study is survey-based
research and a short study of ITP radio traffic awareness content and
popular shows. The sample size was 300 drivers of Islamabad. With the
help of the purposive sampling technique, the da ...Read More - Download PDF
1-Shahid Hussain Assistant Professor, Department of Mass Communication, Allama Iqbal Open University, Islamabad, Pakistan.2-Wasim Iqbal Programme Manager, Pakistan Broadcasting Corporation, Islamabad, Pakistan.3-Farrukh Shahzad Assistant Professor, Department of Media Studies, Bahria University, Islamabad, Pakistan.
Traffic Awareness, Drivers, Road Safety ITP FM Radio, Islamabad
Newspapers in Peril: Rationalizing the Economic Challenges of Novel Coronavirus (Covid-19) upon Regional Journalists in Hyderabad, Sindh, Pakistan
Mass media play a decisive role in distributing health
knowledge and awareness about health diseases. Covid-19 has been
measured as the most dangerous health hazard of the 21st century that
has constituted social, environmental and financial perils for
humanity, including the media outlets. However, the Pakistani
newspaper industry was already witnessing a decline in its readership
and coron ...Read More - Download PDF
1-Farheen Qasim Nizamani Assistant Professor, Department of Media & Communication Studies, University of Sindh, Jamshoro, Sindh, Pakistan.2-Muhammad Qasim Nizamani Assistant Professor, Department of Media & Communication Studies, University of Sindh, Jamshoro, Sindh, Pakistan. 3-Sikandar Hussain Soomro Assistant Professor, Department of Economics, University of Sindh, Jamshoro, Sindh, Pakistan.
Portrayal of Islam and Muslims in Western Media: A Study of Fox News
The study is aimed to analyze the portrayal of Islam
and Muslims through the content that is being disseminated by
western media all over the world. Nowadays, the perception about
any nation, religion, and society is building through media
perspective. Media is playing a major role to bring peace, war, and
alliance among the nations of the world. The mediated propaganda
by western media is l ...Read More - Download PDF
1-Nadia Saleem PhD Scholar, School of Media and Mass Communication, Beaconhouse National University, Lahore, Punjab, Pakistan. 2-Muhammad Umair Chaudhary Assistant Professor (IPFP Fellow), Department of Mass Communication, Virtual University of Pakistan, Lahore, Punjab, Pakistan.3-Fiza Ashfaq MSc Student, Department of Mass Communication, Virtual University of Pakistan, Lahore, Punjab, Pakistan.
Portrayal, Islamophobia, Stigma, Labeling, Western Media
Social Media and Religious Minorities: Analyzing the Usage of Facebook Groups among Christian Minority to Highlight their Issues in Pakistan
The issues of religious, ethnic and racial minorities are
one of the major problems in modern democratic states where the
majority governs. The article finds out the role of religious Facebook
groups in highlighting the issues of the Christian minority. The
objectives were to observe the reasons of participation, level of
dependence and the nature of effects of online discussions of
Facebook ...Read More - Download PDF
1-Sumera Batool Assistant Professor, Department of Mass Communication, Lahore College for Women University, Lahore, Punjab, Pakistan.2-Saba Sultana Lecturer, Department of Mass Communication and Media, University of Narowal, Punjab, Pakistan.3-Sana Tariq MS Fellow, Depart of Mass Communication, Lahore College for Women University, Lahore, Punjab, Pakistan.
Facebook Groups, Christian minority, usage, issues, Pakistan
Psychological effects of Terrorism on News Reporters: A Case Study of Peshawar Press Club
The objective of this study is to determine the frequency and
severity of Post-Traumatic Stress Disorder (PTSD) symptoms in journalists
of Peshawar. A self-report 17-items questionnaire based on PTSD civilian
version (PCL-C) was administered to 252 working journalists of Peshawar
Press Clubs. The findings revealed that 17.3% of journalists exhibit
extreme while 31.1% show higher PTSD symptoms ...Read More - Download PDF
1-Ajmal Khan MS International Journalism, Communication University of China, (Beijing).2-Raja Arslan Ahmad Khan MS Media and Communication Studies, International Islamic University, Islamabad, Pakistan.3-Mamoona Ismail Loona Assistant Professor, Department of Psychology, International Islamic University, Islamabad, Pakistan.
PTSD, War and Conflicts, Working Journalists, Peshawar, Khyber Pakhtunkhwa
Analyzing Negativity in Democratic Media Setup: Case Study of PDM
Negativity is a widespread concept in media and literature.
The study attempt to analyze negativity in Pakistan's news media from
the perspective of PDM (Pakistan Democratic Movement). The study
applied standardized operationalization of the concept by Lengauer,
Esser, and Berganza (2012). The negativity index includes tonality,
pessimistic outlook, conflict centeredness, incapability, and ac ...Read More - Download PDF
1-Yasmin Jamali Ph.D. Scholar, Department of Media and Communication Studies, International Islamic University Islamabad, Pakistan.2-Shabbir Hussain Associate Professor, Department of Media Studies, Bahria University, Islamabad, Pakistan.
Investigating the Priorities of Youth for the Selection of Media for News Consumption
This study examined the priority of a young generation
regarding the selection of medium for news consumption of Multan
city. The rationale of the research was to explore the authority of
Social Networking Medium (SNM) and explored the comparison
between both genders about the consumption of media for repeated
information seeking. Moreover, a survey questionnaire methodology
used to explore ...Read More - Download PDF
1-Hannan Khan Tareen PhD Scholar, Department of Media Studies, Islamia University Bahawalpur, Multan, Punjab, Pakistan.2-Nazmine PhD Scholar, Department of Communication Studies, Bahauddin Zakariya University, Multan, Punjab, Pakistan.3-Manan Khan Tareen Research Scholar, Department of Communication Studies, Bahauddin Zakariya University, Multan, Punjab, Pakistan.
Young Generation, (SNM) Social Networking Medium, Traditional Media (Print Media)
Transposition Inertia at Tertiary Level: The Impact of Online Entertainment Via Cell Phones on Privacy, Safety, Psychological Wellbeing and Academic Achievements of University Students
This paper examines the impact of online
entertainment media on privacy, safety, psychological wellbeing and
academic achievements of youth through the smart phones. The
authors reviewed literature on excessive use of social media, business
and marketing industries by Chris Anderson, Rasmous Kleis
Neilson, Lijun Zhou, Kathleen Van Royen, Karolien Poels, Heidi
Vandebosch, Philippe Adam, Willi ...Read More - Download PDF
1-Muhammad Farrukh PhD Scholar, School of Media & Mass Communication, Beaconhouse National University and Lecturer, School of Creative Arts, University of Lahore (UOL) Lahore, Punjab, Pakistan.2-Wajiha Raza Rizvi Associate Professor, School of Media & Mass Communication, Beaconhouse National University, Lahore, Punjab, Pakistan.3-Abul Hassan Lecturer, School of Media & Communication Studies, University of Management and Technology, Lahore, Punjab, Pakistan.
Media Landscape, Entertainment, Social Media, and Tertiary Education, Impact of Social Media on Privacy, Safety, Psychological Wellbeing and Educational Achievement of Youth